4 Dec Three decades after the first government-funded HIV prevention campaign in , gay and bisexual men (GBM) remain the population most at risk of infection in New Zealand. We review the major determinants of the elevated HIV risk for GBM, describe New Zealand's prevention response over the first Encouraging gay, bisexual, and other men who have sex with men (MSM) to use condoms for anal sex has been a cornerstone of HIV prevention initiatives globally for several decades. In New Zealand, Get it On!, a social marketing program, sought to influence gay and bisexual men to use a condom “every time” for anal. 14 Oct I understand the level of anger a lot of gay guys have about this sobering trend. I' ve just had two something friends turn HIV positive. Some in our inner circle went ballistic with anger. “Why didn't they use condoms?” seethed one friend. “It's not like they don't how to protect themselves — they CHOSE not.